New appointments at BHTA to help drive policy agenda and brand awareness

New appointments at BHTA to help drive policy agenda and brand awareness

Samantha Lewis, Marketing Campaign Supervisor at the BHTAThe British Healthcare Trades Association (BHTA) has bolstered its growing team with the addition of William Lee and Samantha Lewis, joining as the associations new Policy and Parliamentary Executive and Marketing Campaign Supervisor, respectively.

Expenses new role within the BHTA will see him support the advancement and dissemination of policy, technical and parliamentary work for the association and its members. He will also further the BHTAs influencing resolve relevant Westminster and Whitehall activity, plus degenerated nations, and broader stakeholder engagement.

In addition to his government and NGO experience, Bill likewise brings a decade of experience in senior leadership positions at for-profits, having actually held functions in management consulting at the Corporate Executive Board (now Gartner) and retail operations at independent sellers.

A graduate of Lawrence University, Wisconsin, and Columbia University, New York, William (Bill) Lee brings 25-plus years of research, policy, advocacy, threat and operations experience, working on behalf of vulnerable communities at US & & UK NGOs and federal governments. In particular, he has been included in efforts to support Holocaust survivors and bioscience scientists persecuted by violent extremists. His individual research and advocacy likewise led directly to the restitution of Anselm Feuerbachs Head of a Girl and Lucas Cranach the Elders Madonna with Child.

Advertisement|Continue story listed below

Like this:
Like Loading …

” As the UK looks to a post-pandemic and post-Brexit future, the BHTA has an essential function to play in guaranteeing our members voices are heard. I am confident the addition of both Samantha and William will help us in this endeavour.”

Sam is likewise currently finishing her Chartered Institute of Marketing Level 4 credentials in Digital Marketing.

” Im truly excited to be joining the BHTA at such a transformative time in healthcare,” commented Sam.


Going over the current consultations, Dr Simon Festing, Chief Executive Officer of the BHTA, commented: “We are thrilled to invite both Samantha Lewis and William Lee to the British Healthcare Trades Association team. Both people bring a wealth of experience to the organisation and will be crucial to driving forward the policy agenda of the Association and raising our profile amongst a variety of essential stakeholders.

” Im anticipating being a part of a team that promotes ethical practices for customers in the health care and assistive innovation market, and advocating for our members.”

” It is more essential than ever for everybody to have access to the very best items and assistance offered, so they can live much healthier and more independent lives.”

William Lee, Policy and Parliamentary Executive at the BHTAIn his spare time, Bill enjoys spending quality time with his golf, tennis and kid, cooking (Gourmet publication released his recipe for Smoky Black Beans) and movie. He is also a devoted writer, with his released works consisting of a cultural diplomacy evaluation (pp. 2-4) and his individual experience of the 11th September 2001 (pp. 36-37), where he worked a block from the World Trade Centre.

A graduate of Swansea University, Sam brings over 6 years marketing experience, mainly in the health care sector, to the organisation. Prior to joining the BHTA, she worked for LloydsPharmacy, where she was accountable for running prominent nationwide campaigns created to raise awareness amongst customers about a range of healthcare services and products.

In her brand-new function, Sam will perform projects that will educate and engage audiences about the BHTA, its Code of Practice, and its members. Dealing with the BHTAs media subsidiary, BHTA Engage, and its network of members and partners, Sam will assist raise the profile of the association throughout a variety of offline and online channels.

Along with the addition of Bill to the BHTA is Sam Lewis, signing up with the associations marketing and interactions group in the newly developed Marketing Campaign Manager role.

Discussing signing up with the BHTA, Bill stated: “Im enjoyed bring my broad background and differed experience to BHTA, and I anticipate helping our members develop and provide the absolute best services and products– as we confront COVID, Brexit, and a fast-moving healthcare landscape.